Letter to Publisher
Your newspaper's sales are slowing. More and more people, especially
young adults, are turning toward the Internet for their news and
entertainment. Now is the time to improve your newspaper's circulation while
tapping a much needed market and properly promoting the arts culture
in your community. You will accomplish this through both printed and
online sister publications that are bound to be a huge success with art
lovers. Promoting art and artists is what iD Magazine is all about
and this will help to increase your readership.
Young people seem to like the Internet, maybe even more than they enjoy
a good printed publication. We feel that iD Magazine is a powerful
way for your audience to reconnect with the printed word in addition to
having a link to the Internet they love. Our plan is for you to start
printing issues of iD Magazine on high quality recycled paper four
times a year as a test, then growing to six times a year or more frequent
production dates. Treat iD Magazine as you would any other
advertising supported special section in your newspaper.
We encourage your staff and your community to contribute their talents
to the creation of iD Magazine, as part of a global effort to unite
the world with the healing effects of the arts. Please don't hesitate to
contact us if you need more information about our
plan and please view our old printed publications on the View iD page.
Andrew Martino of Jacksonville, Florida USA
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